Foundation Setup
Campaign Flows
Last Updated: January 8, 2026
Consent Management
Last Updated: January 8, 2026
Customer Engagement and Personalization
Last Updated: January 8, 2026
Email Templates
Last Updated: January 8, 2026
Foundation Setup
Last Updated: January 8, 2026
How to configure Marketing Cloud Next
Last Updated: January 8, 2026In this guide, you will be able to find out how to install step-by-step Marketing Cloud Growth and configure it properly. Trello Board: https://trello.com/b/RuS2ZLpD/demo-marketing-cloud-advanced Admin Ressource: https://help.salesforce.com/s/articleView?id=mktg.mktg_main.htm&type=5 Developer Ressource: https://developer.salesforce.com/docs/marketing/marketing-cloud-growth/guide/mc-getting-started.html?q=einstein Basic Settings Data Cloud Configuration Trello Card: https://trello.com/c/7b5m6X7c/1-user-story-11-data-cloud-configuration Loom Video: https://www.loom.com/share/5039e0e061994d6aa4381ffa8f7a31f6?sid=2a329d5a-348a-4b72-aeb5-abbc0ae834fc The very first step to enable Marketing Cloud Growth is to activate Data Cloud....
How to Import Customers into Marketing Cloud Next
Last Updated: January 8, 2026After setting up Data Cloud and Marketing Cloud Next pre-requisites we will need to import you customers into Marketing Cloud Next, they will be represented as Individuals and Unified Individuals. Data Cloud As Marketing Cloud Next is an ‘App’ seating on Data Cloud, most of the Data configuration is happening in Data Cloud. Data Cloud...
How to manage Consent between Marketing Cloud Engagement and Marketing Cloud Next
Last Updated: January 8, 2026Step 1: Create Data Extension Begin by setting up a Data Extension in Marketing Cloud Engagement with the following field attributes: Step 2: Configure Automation Studio Create an automation in Marketing Cloud Engagement to retrieve all active subscribers from the past year. SQL Query Use the following SQL query to extract active subscribers: Note: This...
How to manage consent in Marketing Cloud Next
Last Updated: January 8, 2026The Consent system in Marketing Cloud Next is different from the other Marketing Platform owned by Salesforce. When a new Lead or Contact enter the Salesforce system it will be automatically set as opted-out and an action will need to be made in order to opt-in the record. This Option can be either manual or...
How to Personalise Emails with Merge Fields in Marketing Cloud Next
Last Updated: January 8, 2026Adding Personalization with Merge Fields To personalise your email content: To Personalise the email copywriting click on the Merge Field icon and ‘Select Data Graph Attribute’. Then click ‘Primary Objects’ and you will be able to select Attribute such as firstName, lastName etc. Testing Your Personalised Email Example: Testing with Contact Olivia After personalising the...