Arthur Backouche is a Solution Architect.
Born in France,
he moved to Australia
to build at the intersection
of marketing and technology.
He specialises in Salesforce
implementations across
Agentforce Marketing, Data 360,
and Agentforce — helping
organisations rethink how
they connect with their customers.
He led one of the first
Agentforce Marketing
implementations in Australia
for a national homebuilder,
creating a reusable blueprint
now used across his practice.
Arthur authored
The Agentforce Marketing
Ultimate Guide,
published on Amazon.
He presented on Data Graphs
at Salesforce World Tour Sydney.
He founded Dumpsforce,
a certification preparation
platform helping professionals
advance in the Salesforce ecosystem.
He shares what he learns —
through articles, podcasts,
YouTube, and LinkedIn —
not to build an audience,
but because the work
is worth explaining.
Arthur lives and works
in Sydney.
Understanding Data Graphs in Agentforce Marketing
Arthur Backouche insights about Data Graphs within Agentforce Marketing , and how they enable organizations to deliver Real-Time Personalization.
The Agentforce Marketing Ultimate Guide.
This guide provides a structured implementation methodology designed to reduce deployment time from weeks to under 24 hours.
We are helping organisations and professionals get more value from Salesforce and modern marketing technologies. Driven by clarity, impact, and practical execution.
Please share a few details below and I’ll get back to you shortly.
Arthur Backouche helps organisations and professionals get more value from Salesforce and modern marketing technologies. Driven by clarity, impact, and practical execution.
Please share a few details below and I’ll get back to you shortly.
