THE REAL SALESFORCE PODCAST

Episodes

16 Videos

ABOUT THE PODCAST

Founded in 2024, The Real Salesforce Podcast has quickly become a trusted voice in the Salesforce and AI space. Hosted by Arthur Backouche, our podcast connects professionals with the ideas, insights, and people shaping the future of technology and business. Based in Australia, we bring authentic conversations with Salesforce leaders, architects, founders, and innovators from around the world.

Our mission is to empower our listeners with practical strategies, career inspiration, and forward-thinking discussions. From deep technical dives to candid leadership stories, each episode is crafted to inform, inspire, and spark meaningful growth.

We are proud to collaborate with many of the ecosystem’s leading experts and organisations. Our goal is to build a connected, knowledge-driven community – and we invite you to join us on this journey.

LATEST NEWS

Understanding Data Graphs in Agentforce Marketing

Arthur Backouche insights about Data Graphs within Agentforce Marketing , and how they enable organizations to deliver Real-Time Personalization.

The Agentforce Marketing Ultimate Guide.

This guide provides a structured implementation methodology designed to reduce deployment time from weeks to under 24 hours.

OFFERING (COMING SOON)

We are helping organisations and professionals get more value from Salesforce and modern marketing technologies. Driven by clarity, impact, and practical execution.

Please share a few details below and I’ll get back to you shortly.

Arthur Backouche helps organisations and professionals get more value from Salesforce and modern marketing technologies. Driven by clarity, impact, and practical execution.

Please share a few details below and I’ll get back to you shortly.